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Coach. Mentor.
Life Builder.

Empowerment and Resilience Coaching for Youth and Adults

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meet GUY AZOURI

Guy Azouri is a renowned Israeli soccer coach and mentor, now based in Los Angeles. With a wealth of experience leading top teams and nurturing young talent, he brings a unique blend of professional expertise and life wisdom to his coaching approach. Azouri is dedicated to guiding young athletes, parents, coaches, and adults through challenges, fostering growth, resilience, and confidence.

He firmly believes that true success stems from discipline, mental strength, and the courage to rise after setbacks.

offered SERVICES

Personal Development Coaching
for Adults

Helping men and women navigate change, find direction, and develop confidence and inner strength to pursue personal goals.

Mental Mentoring for Athletes

One-on-one mentorship sessions to build emotional resilience, deal with pressure, and develop a winning mindset.

Parent Coaching

Guidance for parents of young athletes - how to support your child’s journey with encouragement, balance, and long-term vision.

Speaking Engagements & Workshops

Motivational talks and group sessions on topics like mental toughness, rebuilding after failure, and performance under pressure, tailored for sports clubs, schools, or adult audiences.

Private & Group Coaching

Technical and tactical football training for youth and teens, with a focus on mindset, discipline, and confidence.

“Working with Guy Azouri has been a transformative experience. His coaching has not only improved my performance on the field, but has also instilled in me a sense of resilience and self-belief that extends beyond sports.”

James Reid

NEW

LECTURE

Winning at Life: Tools for True Achievers
 

Renowned coach Guy Azouri shares powerful insights on motivation, goal-setting, breaking comfort zones, and turning both failure and success into growth.

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